About AUM

A wider perspective on business challenges, since 2011.

We are AUM Creative Specialists, a creative consultancy bringing a wider perspective to business challenges. Since 2011, we have connected strategy, design, digital experiences and marketing to help small businesses grow and established brands evolve. Our work starts with understanding your situation and finding a clear way forward.

Founded
2011
Based in
South Florida
Work with
Small businesses, entrepreneurs and established companies, across industries
Areas
Strategy, design and production, digital experiences, marketing and communications

The name

Why AUM.

Our founder draws personal inspiration from OM, or AUM, as an idea of wholeness, connection and continuous creation.

For the brand, that means seeing the relationships between a business, its people, its identity and its opportunities, and connecting the work so those relationships hold together. It is our interpretation and the spirit we work in, not a religious definition.

The perspective

A planner’s understanding, a creative director’s judgment.

AUM is led by a founder whose profession is planning and who has practiced creative direction for years.

Planning means understanding a situation before acting on it: the market, the audience, the resources and the decision that matters most. Creative direction means giving that understanding a form people respond to. We bring both to every project, whether it is a first business card or an integrated campaign.

Over the years we have worked with jewelry stores, fitness studios, tattoo and art studios, professional services and community events, among others. You can see some of that work on the work page.

How we work

  • See the whole situation

    We begin with your need and show how planning decisions shape identity, experiences and communication.

  • Connect expertise

    A challenge often crosses disciplines. We bring in the ones it needs, and only those.

  • Make ideas tangible

    Purposeful design, strong art direction and real applications, not abstract recommendations.

  • Grow with responsibility

    Environmental and community considerations explained through decisions, evidence and honest language.

Start a conversation

What are you ready to move forward?

Tell us about your business, your idea or the challenge in front of you.

Call (305) 851-1116 How to start