Short-form video for a tax practice and a community event
Instagram reels for Jose Taxes, explaining business structure in Spanish, and for Over The Top French Bulldogs’ Summer Bully Bash.
Context
Two very different businesses, one format. A tax practice uses short video to explain a topic to its Spanish-speaking audience; an event organizer uses it to announce a summer gathering.
What connects it
Both reels lead with a face and a clear headline in the first frame, written for people scrolling on a phone.
The work
Images from AUM’s company portfolio, January 2024. Live sites and accounts may have changed since.
This record shows the delivered work. The full project story is being documented with the client.